Who I Am
A Pioneering Architect in Strategic Transformation and Digital Innovation
With over 25 years in the global arena, my career straddles both consultancy and corporate leadership, distinguished by a commitment to strategic, digital, and customer-centric innovation. I specialize in delivering sustainable growth, optimizing ROI, and ensuring exceptional experiences for both customers and employees through analytics-based solutions.
Leading Through Change: From Traditional Norms to the Digital Era
As the landscape continually evolves, punctuated by crises like the Covid-19 pandemic, my agility and leadership skills stand out. Beyond crisis management, I prepare organizations for what's ahead by focusing on digital transitions and incorporating Artificial Intelligence in the realm of customer experience. Drawing upon my in-depth experience in project and change management, I've assisted entities across a variety of sectors to adapt and thrive, including higher education institutions making the shift to online platforms.
Industry Reach: Transformative Impact Across Sectors
My diverse skills have been applied across a multitude of industries, enhancing both public and private organizations. Notable partners and clients I've collaborated with include globally renowned entities like Ericsson, governmental bodies such as the Ministry of Education (UAE), and major corporations like SAMSUNG Middle East and Al Tayer Group.
- Government Services
- Telecom
- Building Materials
- Banking
- Higher Education
- E-Commerce
- Automotive
- Aviation
- Retail
- Non-Profit Organizations
- Transportation
- Healthcare
I hold a CX Certification from
Global Customer Experience Management
(G-CEM),
the world's first
Customer Experience think-tank.
I firmly believe in the wide concept of Experience Management as a philosophy, and not only as a strategy. It deeply enriches organizations and helps them align brand, performance and customer/user perception, while improving bottom-line and strengthening customer and employee satisfaction and loyalty.
A Trusted Partner in the GCC: Crafting Regional Success Stories
Having carved a unique footprint in the GCC region, I've contributed to the success of entities ranging from governmental organizations like The Executive Council of Dubai and the Road & Transports Authority, to educational institutions like the American University of Sharjah and New York University Abu Dhabi, as well as healthcare providers like Hamad Medical Corporation.
Academic and Professional Symbiosis: The Pillars of My Expertise
Holding a BBA from HEC-Montréal (Canada) and a triple-accredited MBA from the University of Liverpool (UK), my credentials lay a solid foundation for my hands-on expertise. My research's focus on AI's impact on customer interactions and CX brings a well-rounded perspective to strategic transformations. Complemented by certifications in analytics, this educational lineage offers a comprehensive and nuanced understanding, positioning my clients to not only adapt but excel in a digitally-driven world.
Clients & Partners
I have successfully worked and continue to collaborate with many clients and partners across different industries and in various parts of the globe. Below is a sample of that list.
Testimonials
Discover what my clients and partners have to say about their experiences collaborating with me. These testimonials offer a glimpse into the measurable impact and success we’ve achieved together.
FAQ
I offer a variety of engagement formats, from long-term commitments to project-based consultancies, and yes, these can include specialized training and workshops tailored to your needs.
I’ve successfully worked with organizations ranging from agile startups to complex governmental agencies and large corporations, tailoring my approach to fit the unique needs and scale of each client.
My global experience enriches my approach with diverse perspectives, enabling me to offer solutions that are culturally sensitive and globally relevant.
Ethical considerations are integral to my corporate management and consulting approach. I adhere to a strict code of conduct that respects client confidentiality, avoids conflicts of interest, and commits to delivering unbiased, data-driven recommendations. My aim is to not only help organizations achieve their objectives but also to ensure that it’s done in a responsible and ethical manner.
Sustainability is not just a buzzword; it’s a business imperative. My consulting approach includes strategies to improve both economic performance and environmental impact. From recommending eco-friendly operational changes to helping implement socially responsible policies, I aim to guide organizations towards success that is sustainable in the long run.
Innovation is at the core of my consulting approach. I leverage my expertise in Management, Leadership, and Change Management to develop tailored, innovative solutions for your business and CXM needs. Whether it’s integrating AI-powered tools or crafting unique customer engagement strategies, I aim to deliver solutions that not only meet but exceed expectations.
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